10 Best Brevo Alternatives (2026): Top Email Marketing Platforms Compared

Brevo (formerly Sendinblue) is one of the most affordable email marketing platforms thanks to its email-volume pricing model. Instead of charging per contact, Brevo lets you store up to 100,000 contacts for free and charges based on how many emails you send. Add built-in CRM, SMS marketing on all plans, and a live chat widget, and you have a genuinely compelling multi-channel platform starting at just $9/month.

But Brevo has real limitations. The automation builder is basic compared to dedicated platforms — you get workflow triggers and actions, but nothing close to what ActiveCampaign or GetResponse offer in depth and flexibility. Brevo branding removal requires an add-on (~$10/month) on the Starter plan or upgrading to the Standard plan at $18/month. WhatsApp campaigns are locked behind the Professional plan at $499/month or more. And while the free plan’s 300 emails/day cap is fine for tiny lists, it becomes a bottleneck fast.

If you’re hitting these ceilings — or need stronger automation, more templates, or better deliverability tools — here are 10 alternatives we researched and ranked based on pricing, automation, ease of use, and overall value. (For a full assessment of what Brevo does well, see our Brevo review.)

Quick Pick: Which Alternative Is Right for You?

At-a-Glance Comparison

For reference, Brevo Starter costs $9/month for 5,000 emails and 500 contacts, with unlimited contact storage on the free plan (300 emails/day). Brevo’s G2 rating is 4.5/5 (2,315 reviews).

1. Mailchimp — Best for Templates and Integrations

Best for: Businesses that want a massive template library and seamless third-party integrations

Starting price: $13/month for 500 contacts and 5,000 emails (Essentials plan)

Mailchimp remains the most recognized name in email marketing, and that brand recognition comes with real advantages. With 260+ email templates, 300+ integrations, and a user base of over 14 million, Mailchimp has the largest ecosystem of any platform on this list. If you use Shopify, WordPress, Salesforce, or pretty much any other business tool, Mailchimp probably integrates with it natively.

Where Mailchimp beats Brevo is in design flexibility and third-party connectivity. Brevo has a decent template library but nothing close to 260+ options. Mailchimp’s Content Studio also includes built-in image editing and a creative assistant that generates branded designs. The free plan is limited (250 contacts, 500 emails/month), but the Essentials plan at $13/month is only $4 more than Brevo Starter and includes email scheduling, A/B testing, and 24/7 email and chat support.

The biggest downside: Mailchimp charges by contact count, and unsubscribed contacts still count toward your limit unless you manually clean them. Brevo’s email-volume pricing model is significantly cheaper at scale. At 10,000 contacts, Mailchimp Standard runs around $100/month while Brevo could cost as little as $18/month if you’re sending under 20,000 emails.

Key advantages over Brevo:

• 260+ email templates vs Brevo’s smaller library
• 300+ native integrations vs Brevo’s more limited ecosystem
• Built-in creative assistant for auto-generating branded designs
• Larger knowledge base and community resources

Where Brevo still wins:

• Dramatically cheaper at scale (email-volume vs contact-based pricing)
• 100,000 contact storage on the free plan vs Mailchimp’s 250
• Built-in SMS and CRM on all plans (Mailchimp SMS is US/UK only, add-on pricing)
• Live chat widget included

2. Kit — Best for Creators and Bloggers

Best for: Newsletter writers, course sellers, podcasters, and solo creators who want simplicity with built-in monetization

Starting price: $39/month for 1,000 subscribers (Creator plan, monthly billing); $33/month billed annually. Free plan supports up to 10,000 subscribers.

Kit (formerly ConvertKit) takes a fundamentally different approach from Brevo. Where Brevo tries to be a multi-channel marketing suite, Kit focuses exclusively on helping creators build and monetize an audience. The result is a simpler, more opinionated platform that excels at what it does.

The free plan is the headline feature: 10,000 subscribers with unlimited email broadcasts, 1 visual automation, 1 email sequence, unlimited landing pages and forms, and built-in digital product sales (3.5% + $0.30 transaction fee). Brevo’s free plan stores more contacts (100,000), but the 300 emails/day limit means you can’t actually email most of them. Kit lets you email all 10,000 subscribers without paying a cent.

Kit’s Creator Network is another unique advantage — it lets you cross-promote newsletters with other creators in the ecosystem, which is a genuinely useful organic growth channel that no other platform on this list offers. Built-in commerce means you can sell digital products, offer paid newsletter subscriptions, and accept tips directly from the platform. For how Kit compares to the most popular email platform, see our Kit vs Mailchimp comparison.

The trade-off: Kit has minimal template options (15-20 text-focused designs), far fewer integrations than Brevo, no SMS marketing, no CRM, and no live chat widget. The paid Creator plan at $39/month (or $33/month annual) is also more expensive than Brevo Starter at $9/month. Kit is built for creators, not general-purpose marketers.

Key advantages over Brevo:

• Free plan supports 10,000 subscribers with unlimited sends (vs Brevo’s 300/day cap)
• Built-in digital product sales and paid newsletter subscriptions
• Creator Network for organic cross-promotion
• Text-focused emails that tend to achieve higher deliverability

Where Brevo still wins:

• Multi-channel: SMS, live chat, CRM all built in
• Significantly cheaper on paid plans ($9/mo vs $39/mo)
• More visual email templates and design options
• 100,000 contact storage on free plan

3. ActiveCampaign — Best for Advanced Automation

Best for: Marketing teams and growing businesses that need sophisticated, multi-step automation workflows

Starting price: $15/month for 1,000 contacts (Starter plan, billed annually); $19/month billed monthly

If Brevo’s automation builder feels too basic for your needs, ActiveCampaign is the upgrade that justifies its price. For a detailed head-to-head, see our Brevo vs ActiveCampaign comparison. With 750+ pre-built automation templates, 135+ triggers, and 950+ integrations, ActiveCampaign is the industry benchmark for marketing automation.

Even the Starter plan at $15/month (annual) gives you more automation flexibility than Brevo. Step up to the Plus plan at $49/month (annual) and you unlock unlimited automation actions, predictive sending, lead scoring, and a built-in CRM with sales automation. Brevo has a CRM on all plans, but it’s relatively basic compared to ActiveCampaign’s sales pipeline management.

ActiveCampaign earned a 4.5/5 on G2 with 13,922 reviews — the most-reviewed platform on this list and the same rating as Brevo, but with nearly 6x the review volume. That kind of sustained satisfaction at scale is hard to fake.

The main trade-offs: no free plan (only a 14-day trial), no SMS on the Starter plan, no live chat widget, and email sends are capped at 10x your contact count. Brevo’s unlimited contact storage and email-volume pricing make it cheaper for businesses with large contact lists and lower send frequency.

Key advantages over Brevo:

• 750+ automation templates vs Brevo’s basic workflow builder
• Built-in CRM with sales pipeline management on all plans
• 950+ integrations vs Brevo’s smaller ecosystem
• 135+ automation triggers for granular targeting

Where Brevo still wins:

• Cheaper at entry level ($9/mo vs $15/mo annual)
• 100,000 free contact storage (ActiveCampaign charges per contact from day one)
• Built-in SMS on all plans (ActiveCampaign requires Plus at $49/mo)
• Live chat widget included on all plans
• Free plan available (ActiveCampaign has none)

4. GetResponse — Best for Webinars and Conversion Funnels

Best for: Businesses that want email marketing combined with webinar hosting, course creation, and sales funnels

Starting price: $19/month for 1,000 contacts (Starter plan), unlimited email sends

GetResponse offers something no other platform on this list can match: built-in webinar hosting with up to 1,000 live attendees on higher plans, an AI-powered course creator, and pre-built conversion funnels. If your marketing strategy involves live events, online courses, or complex sales funnels, GetResponse bundles capabilities that would otherwise require 2-3 separate tools.

The Starter plan at $19/month includes unlimited email sends for 1,000 contacts — already a different value proposition than Brevo, which charges by email volume. At 5,000 contacts, GetResponse costs around $54/month with unlimited sends, while Brevo’s cost depends entirely on how many emails you send. For high-volume senders, GetResponse’s unlimited sends can be the better deal.

Automation is where GetResponse pulls ahead of Brevo. The Marketer plan at $59/month unlocks unlimited automation workflows, advanced segmentation, webinars for up to 100 attendees, and conversion funnels. Brevo’s automation is serviceable for basic workflows but lacks the depth and visual workflow builder that GetResponse provides.

Key advantages over Brevo:

• Built-in webinar hosting (Brevo has no webinar feature)
• AI course creator for selling online courses
• Unlimited email sends on all paid plans (vs Brevo’s volume-based pricing)
• Pre-built conversion funnels for lead generation

Where Brevo still wins:

• Cheaper at entry level ($9/mo vs $19/mo)
• 100,000 free contact storage vs GetResponse’s 500 on the free plan
• Built-in SMS and CRM on all plans
• Live chat widget included
• Email-volume pricing is cheaper for low-frequency senders

5. AWeber — Best for Customer Support

Best for: Small businesses and solopreneurs who value responsive, always-available customer support

Starting price: $15/month for 500 subscribers and 5,000 emails (Lite plan)

AWeber has been in the email marketing business since 1998, and its biggest differentiator hasn’t changed: customer support. Every plan — including the free tier — gets 24/7 live chat and email support, plus phone support from 8 AM to 8 PM ET. No other platform on this list offers this level of support accessibility across all plans. For a head-to-head, see our AWeber vs GetResponse comparison. You can also explore our full AWeber alternatives roundup.

With 600+ email templates, AWeber also has one of the largest template libraries in the industry. The Smart Designer feature auto-generates branded templates by analyzing your website, which is a time-saver for businesses without a designer. Brevo’s template selection is noticeably smaller.

Where AWeber falls short compared to Brevo: pricing and multi-channel capabilities. AWeber Lite at $15/month for 500 subscribers is more expensive than Brevo Starter at $9/month for 5,000 emails. AWeber has no built-in SMS, no CRM, and no live chat widget. The automation is also more limited — the Lite plan includes just 3 automation workflows, and advanced automation requires the Plus plan at $30/month.

Key advantages over Brevo:

• 24/7 live chat and email support on all plans; phone 8 AM-8 PM ET
• 600+ email templates vs Brevo’s smaller library
• Smart Designer auto-generates branded templates from your URL
• 25+ years of deliverability reputation

Where Brevo still wins:

• Significantly cheaper ($9/mo vs $15/mo at entry level)
• Built-in SMS, CRM, and live chat widget
• 100,000 free contact storage vs AWeber’s 500
• Email-volume pricing scales better for large contact lists

6. MailerLite — Best Budget-Friendly Alternative

Best for: Small businesses and creators who want powerful features at the lowest possible price

Starting price: $10/month for 500 subscribers with unlimited email sends (Growing Business plan)

MailerLite is the platform we recommend most often for people who like Brevo’s value proposition but want a better user experience. For a side-by-side breakdown, see our Brevo vs MailerLite comparison. The drag-and-drop editor has won multiple awards for ease of use, and the interface is clean and intuitive without the feature clutter that some platforms suffer from.

The Growing Business plan at $10/month gives you 500 subscribers with unlimited email sends, multi-trigger automation workflows, A/B testing, and a website builder. At this price point, MailerLite competes directly with Brevo Starter ($9/month for 5,000 emails) — but with unlimited sends instead of a volume cap.

The free plan is solid too: 500 subscribers, 12,000 emails/month, single-trigger automation workflows, A/B testing, and unlimited signup forms. Brevo’s free plan stores far more contacts (100,000 vs 500), but MailerLite’s free automation is more capable than what Brevo offers at the free tier.

Where MailerLite trails Brevo: no SMS marketing, no CRM, no live chat widget, and fewer integrations (140+ vs Brevo’s ecosystem). MailerLite is purely an email marketing platform with landing pages and a website builder. If you need multi-channel capabilities, Brevo’s bundled approach gives you more for less.

Key advantages over Brevo:

• Unlimited email sends on all paid plans (vs Brevo’s volume cap)
• Award-winning drag-and-drop editor with superior ease of use
• A/B testing on all plans including free
• Built-in website builder and blog

Where Brevo still wins:

• Multi-channel: SMS, CRM, live chat widget all built in
• 100,000 contact storage on free plan vs MailerLite’s 500
• Slightly cheaper at entry ($9/mo vs $10/mo)
• More integrations and broader feature set

7. Klaviyo — Best for Ecommerce

Best for: Ecommerce businesses, especially Shopify stores, that need data-driven email and SMS marketing

Starting price: $20/month for 251-500 active profiles and 5,000 emails (Email plan)

Klaviyo is built specifically for ecommerce, and it shows in every feature. Deep Shopify integration (native, not through a connector), predictive analytics for customer lifetime value and churn risk, product recommendations based on browse and purchase history, and 350+ integrations focused on ecommerce tools. If you’re running an online store, Klaviyo understands your data in ways that general-purpose platforms like Brevo simply don’t.

The automation capabilities are advanced on every plan: browse abandonment, cart abandonment, post-purchase flows, win-back sequences, and price drop alerts — all with dynamic product blocks that pull live data from your store. Brevo can handle basic ecommerce email flows, but the depth of Klaviyo’s product data integration is in a different league.

Klaviyo earned a 4.6/5 on G2 with 1,071 reviews, and its user base is heavily concentrated among serious ecommerce operators. The free plan covers 250 active profiles with 500 emails/month — much smaller than Brevo’s free tier, but the profiles include full purchase history and behavioral data.

The main trade-off is price. Klaviyo at $20/month for 251-500 profiles is more than double Brevo Starter at $9/month. At 10,000 profiles, Klaviyo can run $150/month or more. For non-ecommerce businesses, Klaviyo is overkill. For ecommerce businesses, the ROI typically justifies the premium.

Key advantages over Brevo:

• Deep native Shopify integration with full product data sync
• Predictive analytics: customer lifetime value, churn risk, next order date
• Advanced ecommerce-specific automations (browse abandonment, price drop alerts)
• 350+ integrations focused on ecommerce ecosystem

Where Brevo still wins:

• Significantly cheaper ($9/mo vs $20/mo at entry)
• 100,000 free contact storage vs Klaviyo’s 250 active profiles
• Built-in SMS on all plans at pay-per-message rates (Klaviyo SMS is a separate add-on)
• Better for non-ecommerce use cases with CRM and live chat

8. Constant Contact — Best for Events and Social Marketing

Best for: Small businesses that run events, need social media marketing tools, and want a familiar, established platform

Starting price: $12/month for 500 contacts and 5,000 emails (Lite plan)

Constant Contact has been around since 1995 and has carved out a niche in event management and social media marketing that most email platforms don’t touch. You get event registration pages, RSVP tracking, ticket sales, and automated event reminder emails — all built into the platform. For businesses that regularly host events, workshops, or webinars (without needing full webinar hosting like GetResponse), this is a genuine differentiator.

The social media marketing suite lets you create, schedule, and track posts across Facebook, Instagram, and Twitter from within Constant Contact. You also get hundreds of email templates, a drag-and-drop editor, and list management tools. At $12/month for 500 contacts, it sits between Brevo Starter ($9/mo) and Mailchimp Essentials ($13/mo).

The limitations are notable: no free plan (only a 14-day trial), automation is basic on the Lite plan and only becomes useful on the Standard plan ($35/month), and the interface can feel dated compared to newer platforms like MailerLite or Kit. G2 reflects this at 4.1/5 with 6,613 reviews — the lowest rating on this list among the major platforms.

Key advantages over Brevo:

• Built-in event management with RSVP and ticket sales
• Social media marketing suite (create, schedule, track posts)
• Hundreds of professionally designed email templates
• Established brand with strong deliverability reputation

Where Brevo still wins:

• Cheaper at every tier ($9/mo vs $12/mo at entry)
• Free plan with 100,000 contact storage (Constant Contact has no free plan)
• Built-in CRM and SMS on all plans
• Better automation even on the free tier
• Live chat widget included

9. Moosend — Best Budget Option with Automation

Best for: Budget-conscious businesses that want automation included without paying a premium

Starting price: $9/month for 500 subscribers with unlimited emails (Pro plan)

Moosend matches Brevo’s entry price at $9/month but takes a different approach: instead of charging by email volume, Moosend charges by subscriber count and includes unlimited email sends. For businesses that send frequently to smaller lists, this can be a better deal than Brevo’s volume-based pricing.

Automation is included on all paid plans — no need to upgrade to a higher tier to access workflow builders. You get pre-built automation templates for cart abandonment, welcome sequences, re-engagement campaigns, and more. The visual workflow builder is intuitive and capable enough for most small-to-mid-size businesses.

Moosend’s main weakness is its smaller ecosystem. It has fewer integrations, a smaller template library, and a much smaller user community than Brevo or Mailchimp. There’s no free plan (only a 30-day trial), no built-in SMS, no CRM, and no live chat widget. If you need multi-channel capabilities, Brevo offers more.

Key advantages over Brevo:

• Unlimited email sends on all paid plans (vs Brevo’s volume cap)
• Automation included on all paid plans without tier restrictions
• Simple, clean interface with fast onboarding
• Competitive pricing at $9/month

Where Brevo still wins:

• Free plan with 100,000 contact storage (Moosend has no free plan)
• Built-in SMS, CRM, and live chat widget
• Larger integration ecosystem
• WhatsApp campaigns on Professional plan

10. HubSpot — Best All-in-One Marketing Suite

Best for: Growing businesses that want email marketing, CRM, content management, and sales tools in a single platform

Starting price: $20/month for 1,000 contacts (Marketing Hub Starter)

HubSpot is the platform you move to when you’ve outgrown standalone email marketing tools and need a unified marketing, sales, and service platform. The free CRM is genuinely excellent — unlimited contacts, deal tracking, meeting scheduling, and up to 2,000 emails per month. For businesses already using HubSpot for CRM or sales, adding email marketing is a natural extension.

The Marketing Hub Starter at $20/month gives you 1,000 contacts with form automation, email automation, ad retargeting audiences, and landing pages. But HubSpot’s real power is in the ecosystem: blog hosting, SEO tools, social media management, live chat, chatbots, and customer service tools all live under one roof.

The catch: HubSpot gets expensive fast. The Professional plan at $800/month unlocks the advanced automation workflows, A/B testing, campaign reporting, and custom reporting that power users need. At that price point, you’re comparing HubSpot against a stack of 3-4 specialized tools rather than against Brevo directly.

Key advantages over Brevo:

• Free CRM with unlimited contacts and deal tracking
• Unified platform for marketing, sales, and service
• Built-in blog, SEO tools, and content management
• Massive integration ecosystem (1,500+ in the HubSpot Marketplace)

Where Brevo still wins:

• Dramatically cheaper for email marketing ($9/mo vs $20/mo)
• SMS marketing on all plans at lower price points
• Email-volume pricing is more cost-effective for large contact lists
• Simpler to set up and use for pure email marketing needs

Who Should Stay with Brevo

Brevo isn’t the right fit for everyone, but it genuinely excels in specific scenarios. You should probably stick with Brevo if:

• You have a large contact list but low send frequency. Brevo’s email-volume pricing means you can store 100,000 contacts and only pay for the emails you actually send. Every contact-based platform on this list gets expensive fast as your list grows.
• You need multi-channel marketing on a budget. Email, SMS, live chat, and CRM all in one platform starting at $9/month — no other tool on this list bundles all four at that price.
• Your automation needs are straightforward. Welcome sequences, abandoned cart emails, birthday campaigns — Brevo handles these without issues. You only need to switch if you’re building complex, multi-branch workflows with advanced conditional logic.
• You’re a startup or small business watching every dollar. The free plan with 300 emails/day and 100,000 contact storage is hard to beat for businesses just getting started with email marketing.

The alternatives on this list each solve a specific problem better than Brevo: ActiveCampaign for automation, Klaviyo for ecommerce, Kit for creators, MailerLite for simplicity, GetResponse for webinars. Pick the one that addresses your biggest pain point, and you’ll likely be happier for it.

Related Content

• Brevo vs MailerLite: Full Comparison — head-to-head with the simplicity champion
• Brevo vs ActiveCampaign: Full Comparison — budget power vs automation king
• Brevo vs Kit: Full Comparison — multi-channel suite vs creator-first platform
• AWeber vs GetResponse: Full Comparison — simplicity vs marketing depth
• GetResponse vs Mailchimp: Full Comparison — automation and webinar differences
• Kit vs Mailchimp: Full Comparison — creator tools vs all-purpose marketing hub
• Best Email Marketing for Creators 2026 — full field comparison
• In-depth reviews: Brevo Review 2026 | MailerLite Review 2026
• Explore alternatives: GetResponse Alternatives | AWeber Alternatives

Last updated: March 2026. We regularly update this content — if something has changed, let us know.