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8 Best GetResponse Alternatives in 2026 (Cheaper & More Powerful)

GetResponse is a solid email marketing platform with built-in webinars, an AI course creator, and unlimited email sends on all paid plans. For course creators and webinar-focused businesses, it offers a genuinely unique feature set.

But not everyone needs webinars at $69/month. And many GetResponse users are running into the same frustrations: the Starter plan at $19/month only includes one custom automation workflow, advanced segmentation is locked behind the $59/month Marketer plan, SMS marketing requires the Enterprise tier, and the free plan offers zero automation once your 14-day trial ends.

If you’re paying for features you don’t use — or not getting the features you actually need — it’s time to look at alternatives. We researched 8 email marketing platforms and ranked them based on pricing, automation capabilities, ease of use, and overall value compared to GetResponse.


At-a-Glance Comparison

ToolBest ForStarting PriceFree PlanG2 Rating
MailerLiteBudget-friendly email marketing$10/mo (500 subs)500 subs, 12K emails4.6/5 (1,038)
ActiveCampaignAdvanced automation$19/mo (1K contacts)No (14-day trial)4.5/5 (13,922)
KitCreators & bloggers$39/mo (1K subs)10K subs, unlimited emails4.4/5 (207)
BrevoMulti-channel marketing$9/mo (5K emails)300 emails/day, 100K contacts4.5/5 (2,315)
MailchimpBeginners & brand recognition$13/mo (500 contacts)250 contacts, 500 emails4.3/5 (12,698)
AWeberCustomer support quality$15/mo (500 subs)500 subs, 3K emails4.2/5 (633)
KlaviyoEcommerce stores$30/mo (1K profiles)250 profiles, 500 emails4.6/5 (1,071)
Constant ContactEvents & nonprofits$12/mo (500 contacts)No (14-day trial)4.1/5 (6,613)

For reference, GetResponse Starter costs $19/month for 1,000 contacts with unlimited email sends but only 1 custom automation workflow. Its G2 rating is 4.3/5 (786 reviews).


1. MailerLite — Best Budget-Friendly Alternative

Best for: Small businesses and creators who want powerful email marketing without the price tag

Starting price: $10/month for 500 subscribers (Growing Business plan), unlimited email sends

MailerLite is the alternative we recommend most often for people leaving GetResponse. The reason is straightforward: you get a cleaner interface, better pricing, and automation on every plan — including the free tier. Read our full MailerLite review for an in-depth look.

The Growing Business plan at $10/month gives you unlimited email sends for 500 subscribers, which already undercuts GetResponse Starter ($19/month for 1,000 contacts). At 1,000 subscribers, MailerLite costs $15/month versus GetResponse’s $19. The gap widens at scale: MailerLite charges $73/month for 10,000 subscribers while GetResponse hits $79/month. And MailerLite’s free plan includes single-trigger automation workflows with up to 100 steps — GetResponse’s free plan has no automation at all once the 14-day trial ends.

EmailToolTester has consistently rated MailerLite’s drag-and-drop editor as one of the best for ease of use, and it shows. The interface is clean and intuitive, with no feature bloat. You also get a website builder, landing pages (10 on free, unlimited on paid), and A/B testing even on the free plan. For a detailed head-to-head with another budget option, see our Brevo vs MailerLite comparison. Where MailerLite trails GetResponse is in advanced features: no webinars, no built-in course creator, and no SMS marketing (though the sister product MailerSend handles transactional email).

Key advantages over GetResponse:

Where GetResponse still wins:


2. ActiveCampaign — Best for Advanced Automation

Best for: Marketing teams that need sophisticated, multi-step automation workflows

Starting price: $19/month for 1,000 contacts (Starter plan, monthly billing); $15/month billed annually

If GetResponse’s one-workflow limit on the Starter plan is your primary frustration, ActiveCampaign is the upgrade worth paying for. With 750+ pre-built automation templates, 135+ triggers, and 950+ integrations, ActiveCampaign is the industry standard for marketing automation — and it’s not close.

The pricing is comparable at entry level: ActiveCampaign Starter costs $19/month for 1,000 contacts (same as GetResponse Starter). But ActiveCampaign’s automation on even the Starter plan includes 5 actions per workflow — already more flexible than GetResponse’s single workflow. Step up to the Plus plan at $49/month (annual) and you unlock unlimited automation actions, which is where ActiveCampaign truly separates itself. GetResponse doesn’t match this until the Marketer plan at $59/month.

ActiveCampaign earned a 4.5/5 on G2 with 13,922 reviews — the most reviewed platform on this list and significantly higher than GetResponse’s 4.3/5 (786 reviews). The built-in CRM on all plans is another advantage over GetResponse, which has no native CRM. The main trade-off: ActiveCampaign has no free plan (only a 14-day trial with 100 contacts), no webinar hosting, and no course creator. It’s purely an email marketing and automation platform — and it excels at that.

Key advantages over GetResponse:

Where GetResponse still wins:


3. Kit — Best for Creators

Best for: Bloggers, podcasters, course sellers, and solo creators who want simplicity with built-in monetization

Starting price: $39/month for 1,000 subscribers (Creator plan); free plan supports up to 10,000 subscribers

Kit (formerly ConvertKit) takes a deliberately different approach to email marketing. Instead of flashy templates and drag-and-drop design tools, Kit focuses on what creators actually need: plain-text emails that land in inboxes, subscriber tagging, and built-in tools to sell digital products.

The free plan is the standout feature. Kit lets you manage up to 10,000 subscribers with unlimited email broadcasts at no cost. Compare that to GetResponse’s free plan (500 contacts, 2,500 emails/month, no automation) and the difference is dramatic. The trade-off on Kit’s free plan is limited automation (1 sequence + 1 visual automation) and no third-party integrations — but for creators just starting out, 10,000 subscribers for free is hard to beat.

On paid plans, Kit Creator costs $39/month for 1,000 subscribers compared to GetResponse Starter at $19/month. Kit is more expensive on paper, but you get unlimited automation workflows, built-in digital product sales (with a 3.5% + $0.30 transaction fee), paid newsletter subscriptions, and access to the Creator Network for cross-promotion. Kit’s ~15-20 email templates are intentionally minimal and text-focused — if you need rich visual email designs, this is not your tool.

Key advantages over GetResponse:

Where GetResponse still wins:


4. Brevo — Best for Multi-Channel Marketing

Best for: Businesses that need email, SMS, WhatsApp, CRM, and live chat from a single platform

Starting price: $9/month for 5,000 emails/month and 500 contacts (Starter plan)

Brevo (formerly Sendinblue) takes a fundamentally different approach to pricing: you pay by email volume, not subscriber count. This makes it the cheapest option on this list for businesses with large contact lists but moderate sending frequency. (Read our full Brevo review for an in-depth look.)

At $9/month, the Brevo Starter plan gives you 5,000 emails/month with up to 500 contacts — less than half the price of GetResponse Starter ($19/month). And the free plan is remarkably generous: 300 emails/day (roughly 9,000/month), up to 100,000 stored contacts, basic automation, and a built-in CRM. GetResponse’s free plan caps at 500 contacts with no automation.

Where Brevo really differentiates from GetResponse is multi-channel capabilities. Brevo includes built-in SMS marketing, WhatsApp campaigns (Professional plan), live chat, chatbot, web push notifications, and even VoIP phone — all from a single dashboard. GetResponse locks SMS behind the Enterprise tier and has no WhatsApp, live chat, or phone features. The downside: Brevo’s automation is limited on Starter and Standard plans, A/B testing requires the Standard plan ($18/month), and the mandatory Brevo branding on free/Starter plans costs an extra ~$10/month add-on to remove.

Key advantages over GetResponse:

Where GetResponse still wins:


Best for: Beginners who want a recognizable brand with a gentle learning curve and broad template library

Starting price: $13/month for 500 contacts (Essentials plan); $20/month for Standard

Mailchimp is the name most people think of when they hear “email marketing.” With 14 million+ users, 260+ email templates, and 300+ integrations, it’s the default choice for small businesses. But default doesn’t always mean best value — especially in 2026.

The Essentials plan starts at $13/month for 500 contacts with 5,000 email sends/month. That’s cheaper than GetResponse Starter ($19/month for 1,000 contacts), but Mailchimp’s contact tiers scale aggressively: $110/month at 10,000 contacts versus GetResponse’s $79/month. And here’s the critical difference: Mailchimp bills for all contacts including unsubscribed and non-subscribed. Duplicates across audiences also count separately. GetResponse only bills for active subscribers.

Mailchimp’s free plan has been gutted repeatedly. As of January 2026, it’s down to 250 contacts, 500 emails/month, and no automation (Customer Journey Builder was removed from the free plan in June 2025). GetResponse’s free plan at least gives you 500 contacts and 2,500 emails. Where Mailchimp shines is its template library (260+), ease of use for simple campaigns, and the sheer breadth of integrations (300+). The Standard plan ($20/month) unlocks multi-step automation and send-time optimization, which competes well with GetResponse Marketer at nearly one-third the price.

Key advantages over GetResponse:

Where GetResponse still wins:


6. AWeber — Best for Customer Support

Best for: Small businesses that value accessible, human support on every plan — including free

Starting price: $15/month for 500 subscribers (Lite plan); $25/month for 1,000 subscribers

AWeber’s biggest differentiator is something most platforms charge extra for or don’t offer at all: 24/7 live chat and email support on every plan, including the free tier, plus phone support 8 AM–8 PM ET. If you’ve been frustrated by GetResponse’s support (no phone support below Enterprise, no 24/7 support on the free plan), AWeber is a breath of fresh air.

The Lite plan at $15/month for 500 subscribers gives you 5,000 email sends/month with 3 automation workflows and 3 landing pages. At 1,000 subscribers, AWeber Lite costs $25/month versus GetResponse Starter’s $19/month — so it’s pricier at this tier. But AWeber includes 600+ email templates (one of the largest libraries available), the unique Smart Designer feature (paste your URL and it auto-generates branded templates), and free migration service within 5 business days.

The free plan offers 500 subscribers, 3,000 emails/month, 1 automation workflow, web push notifications, and full 24/7 support. GetResponse’s free plan has slightly fewer emails (2,500/month) and no automation after the trial period. AWeber’s Plus plan ($30/month for 500 subs) unlocks unlimited automations, A/B testing, and advanced analytics — but the pricing at scale is unverified for Plus tier above 500 subscribers. AWeber lacks webinars, a built-in CRM, and SMS marketing.

Key advantages over GetResponse:

Where GetResponse still wins:


7. Klaviyo — Best for Ecommerce

Best for: Shopify and ecommerce stores that need deep product integration and predictive analytics

Starting price: $30/month for 501-1,000 active profiles (Email plan); free plan for up to 250 profiles

If you’re running an ecommerce store — especially on Shopify — Klaviyo is the platform built specifically for you. It offers predictive analytics including customer lifetime value (CLV) scoring, churn risk prediction, and predicted next order date — features no other tool on this list matches.

Klaviyo’s Email plan costs $30/month for up to 1,000 active profiles with 10,000 email sends. That’s higher than GetResponse Starter ($19/month), and unlike most platforms, Klaviyo offers no annual billing discount. At 5,000 profiles, Klaviyo hits $100/month versus GetResponse’s $54/month — the gap is significant. But what you get for the price is unmatched ecommerce depth: native Shopify integration (recommended by Shopify Plus), deep product and order data syncing, AI-powered product recommendations, and 350+ integrations spanning loyalty, reviews, helpdesk, and shipping platforms.

Klaviyo’s free plan is limited (250 active profiles, 500 emails/month) but includes all core features — segmentation, automation flows, A/B testing, and predictive analytics. This is more feature-rich than GetResponse’s free plan, despite the smaller contact limit. The main drawback: Klaviyo has no landing page builder, no website builder, no webinars, and no CRM (though its Customer Data Platform functions similarly for ecommerce). If you’re not running an ecommerce store, Klaviyo’s premium pricing is hard to justify.

Key advantages over GetResponse:

Where GetResponse still wins:


8. Constant Contact — Best for Events & Nonprofits

Best for: Organizations that run events, nonprofits that need discounts, and teams that want phone support

Starting price: $12/month for 500 contacts (Lite plan); no free plan (14-day trial only)

Constant Contact fills a niche that GetResponse doesn’t address at all: built-in event management. If your business runs workshops, webinars (through events, not the built-in webinar hosting that GetResponse offers), fundraisers, or community events, Constant Contact’s RSVP management, registration pages, invitations, and automated reminders are genuinely useful — and included on all plans.

The Lite plan at $12/month for 500 contacts is cheaper than GetResponse Starter ($19/month for 1,000 contacts), but the feature set is more basic — no A/B testing, limited automation, and only 10x contact email send limits versus GetResponse’s unlimited sends. At 1,000 contacts, Constant Contact Lite jumps to $33/month, making it more expensive than GetResponse. The Standard plan at $35/month for 500 contacts includes automated email series, A/B testing (subject line), and ecommerce integrations.

Nonprofits get a meaningful discount: 20% off with 6-month prepay or 30% off with 12-month prepay on Standard and Premium plans. Phone and chat support is available on all plans. Where Constant Contact falls short: its automation capabilities trail both GetResponse and most other tools on this list, there’s no free plan (just a 14-day trial), the email templates can feel dated, and pricing escalates quickly with contact count. Constant Contact is a solid choice for its specific niches but not a general GetResponse replacement for most users.

Key advantages over GetResponse:

Where GetResponse still wins:


How to Choose the Right GetResponse Alternative

The right alternative depends on what drove you away from GetResponse. Here’s a quick decision framework:

If your main issue is pricing: Go with MailerLite ($10/mo for 500 subs) or Brevo ($9/mo for 5,000 emails). Both are dramatically cheaper than GetResponse and include automation on lower tiers.

If you need better automation: ActiveCampaign is the clear winner with 750+ automation templates and 135+ triggers. The Plus plan at $49/month (annual) offers unlimited automation actions — better than anything GetResponse provides at any price point.

If you’re a creator or blogger: Kit gives you 10,000 free subscribers, built-in digital product sales, and a Creator Network for growth. The text-focused approach means higher deliverability for newsletter-style content. See our best email marketing for creators guide for more picks.

If you need multi-channel (email + SMS + chat): Brevo is the only platform here with email, SMS, WhatsApp, live chat, chatbot, and CRM built into one tool. GetResponse locks SMS behind Enterprise pricing.

If you run an ecommerce store: Klaviyo is purpose-built for ecommerce with predictive analytics and deep Shopify integration. It’s more expensive but the revenue attribution and product recommendation features pay for themselves.

If you value human support: AWeber offers 24/7 live chat and email support on every plan including free, plus phone support 8 AM–8 PM ET. No other platform matches this level of support accessibility. For a head-to-head, see our AWeber vs GetResponse comparison.

If you run events or are a nonprofit: Constant Contact has built-in event management and nonprofit discounts up to 30% off.

If you just want something popular and simple: Mailchimp has the largest user base and most third-party integrations, but be aware of the shrinking free plan and billing for unsubscribed contacts. See our GetResponse vs Mailchimp comparison for a detailed breakdown.



Last updated: March 2026. We regularly update this content — if something has changed, let us know.

Frequently Asked Questions

What is the best free alternative to GetResponse?

Kit (formerly ConvertKit) offers the most generous free plan with up to 10,000 subscribers and unlimited email sends. MailerLite is another strong free option with 500 subscribers and 12,000 emails/month plus automation — which GetResponse's free plan lacks.

What is cheaper than GetResponse?

Brevo starts at just $9/month (5,000 emails), MailerLite at $10/month (500 subscribers, unlimited emails), and Constant Contact Lite at $12/month. All are cheaper than GetResponse Starter at $19/month.

Which GetResponse alternative has the best automation?

ActiveCampaign is the clear leader for automation with 750+ pre-built automation templates, 135+ triggers, and unlimited workflow actions on the Plus plan ($49/month). It surpasses GetResponse in automation depth and flexibility.

Is Mailchimp a good GetResponse alternative?

Mailchimp works well for beginners who want a familiar brand and simple email campaigns. However, its free plan has shrunk dramatically (250 contacts, 500 emails) and it charges for unsubscribed contacts. For most users, MailerLite or Kit offer better value.

What's the best GetResponse alternative for ecommerce?

Klaviyo is the top choice for ecommerce, especially Shopify stores. It offers predictive analytics, customer lifetime value scoring, and deep product data integration. However, it's more expensive than GetResponse at scale.

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