GetResponse is a solid email marketing platform with built-in webinars, an AI course creator, and unlimited email sends on all paid plans. For course creators and webinar-focused businesses, it offers a genuinely unique feature set.
But not everyone needs webinars at $69/month. And many GetResponse users are running into the same frustrations: the Starter plan at $19/month only includes one custom automation workflow, advanced segmentation is locked behind the $59/month Marketer plan, SMS marketing requires the Enterprise tier, and the free plan offers zero automation once your 14-day trial ends.
If you’re paying for features you don’t use — or not getting the features you actually need — it’s time to look at alternatives. We researched 8 email marketing platforms and ranked them based on pricing, automation capabilities, ease of use, and overall value compared to GetResponse.
At-a-Glance Comparison
| Tool | Best For | Starting Price | Free Plan | G2 Rating |
|---|---|---|---|---|
| MailerLite | Budget-friendly email marketing | $10/mo (500 subs) | 500 subs, 12K emails | 4.6/5 (1,038) |
| ActiveCampaign | Advanced automation | $19/mo (1K contacts) | No (14-day trial) | 4.5/5 (13,922) |
| Kit | Creators & bloggers | $39/mo (1K subs) | 10K subs, unlimited emails | 4.4/5 (207) |
| Brevo | Multi-channel marketing | $9/mo (5K emails) | 300 emails/day, 100K contacts | 4.5/5 (2,315) |
| Mailchimp | Beginners & brand recognition | $13/mo (500 contacts) | 250 contacts, 500 emails | 4.3/5 (12,698) |
| AWeber | Customer support quality | $15/mo (500 subs) | 500 subs, 3K emails | 4.2/5 (633) |
| Klaviyo | Ecommerce stores | $30/mo (1K profiles) | 250 profiles, 500 emails | 4.6/5 (1,071) |
| Constant Contact | Events & nonprofits | $12/mo (500 contacts) | No (14-day trial) | 4.1/5 (6,613) |
For reference, GetResponse Starter costs $19/month for 1,000 contacts with unlimited email sends but only 1 custom automation workflow. Its G2 rating is 4.3/5 (786 reviews).
1. MailerLite — Best Budget-Friendly Alternative
Best for: Small businesses and creators who want powerful email marketing without the price tag
Starting price: $10/month for 500 subscribers (Growing Business plan), unlimited email sends
MailerLite is the alternative we recommend most often for people leaving GetResponse. The reason is straightforward: you get a cleaner interface, better pricing, and automation on every plan — including the free tier. Read our full MailerLite review for an in-depth look.
The Growing Business plan at $10/month gives you unlimited email sends for 500 subscribers, which already undercuts GetResponse Starter ($19/month for 1,000 contacts). At 1,000 subscribers, MailerLite costs $15/month versus GetResponse’s $19. The gap widens at scale: MailerLite charges $73/month for 10,000 subscribers while GetResponse hits $79/month. And MailerLite’s free plan includes single-trigger automation workflows with up to 100 steps — GetResponse’s free plan has no automation at all once the 14-day trial ends.
EmailToolTester has consistently rated MailerLite’s drag-and-drop editor as one of the best for ease of use, and it shows. The interface is clean and intuitive, with no feature bloat. You also get a website builder, landing pages (10 on free, unlimited on paid), and A/B testing even on the free plan. For a detailed head-to-head with another budget option, see our Brevo vs MailerLite comparison. Where MailerLite trails GetResponse is in advanced features: no webinars, no built-in course creator, and no SMS marketing (though the sister product MailerSend handles transactional email).
Key advantages over GetResponse:
- 30-47% cheaper at comparable subscriber counts ($15/mo vs $19/mo at 1,000 subs; $73/mo vs $79/mo at 10,000 subs)
- Free plan includes automation (GetResponse free plan has none)
- Simpler, more intuitive editor with faster onboarding
- A/B testing available on all plans including free
Where GetResponse still wins:
- Built-in webinar hosting (MailerLite has no webinars)
- Advanced automation with unlimited workflows on Marketer plan ($59/mo)
- AI course creator and conversion funnels
2. ActiveCampaign — Best for Advanced Automation
Best for: Marketing teams that need sophisticated, multi-step automation workflows
Starting price: $19/month for 1,000 contacts (Starter plan, monthly billing); $15/month billed annually
If GetResponse’s one-workflow limit on the Starter plan is your primary frustration, ActiveCampaign is the upgrade worth paying for. With 750+ pre-built automation templates, 135+ triggers, and 950+ integrations, ActiveCampaign is the industry standard for marketing automation — and it’s not close.
The pricing is comparable at entry level: ActiveCampaign Starter costs $19/month for 1,000 contacts (same as GetResponse Starter). But ActiveCampaign’s automation on even the Starter plan includes 5 actions per workflow — already more flexible than GetResponse’s single workflow. Step up to the Plus plan at $49/month (annual) and you unlock unlimited automation actions, which is where ActiveCampaign truly separates itself. GetResponse doesn’t match this until the Marketer plan at $59/month.
ActiveCampaign earned a 4.5/5 on G2 with 13,922 reviews — the most reviewed platform on this list and significantly higher than GetResponse’s 4.3/5 (786 reviews). The built-in CRM on all plans is another advantage over GetResponse, which has no native CRM. The main trade-off: ActiveCampaign has no free plan (only a 14-day trial with 100 contacts), no webinar hosting, and no course creator. It’s purely an email marketing and automation platform — and it excels at that.
Key advantages over GetResponse:
- Far superior automation (750+ templates, 135+ triggers vs GetResponse’s more limited builder)
- Built-in CRM included on all plans (GetResponse has no CRM)
- 950+ integrations vs GetResponse’s 170+
- Unlimited automation actions on Plus plan ($49/mo annual) vs GetResponse requiring $59/mo Marketer plan
Where GetResponse still wins:
- Built-in webinars and course creator (ActiveCampaign has neither)
- Unlimited email sends on all paid plans (ActiveCampaign caps at 10-15x contacts)
- Lower entry price if you pay annually ($15.58/mo vs ActiveCampaign’s $15/mo — nearly identical)
- Free plan available (ActiveCampaign has no free plan)
3. Kit — Best for Creators
Best for: Bloggers, podcasters, course sellers, and solo creators who want simplicity with built-in monetization
Starting price: $39/month for 1,000 subscribers (Creator plan); free plan supports up to 10,000 subscribers
Kit (formerly ConvertKit) takes a deliberately different approach to email marketing. Instead of flashy templates and drag-and-drop design tools, Kit focuses on what creators actually need: plain-text emails that land in inboxes, subscriber tagging, and built-in tools to sell digital products.
The free plan is the standout feature. Kit lets you manage up to 10,000 subscribers with unlimited email broadcasts at no cost. Compare that to GetResponse’s free plan (500 contacts, 2,500 emails/month, no automation) and the difference is dramatic. The trade-off on Kit’s free plan is limited automation (1 sequence + 1 visual automation) and no third-party integrations — but for creators just starting out, 10,000 subscribers for free is hard to beat.
On paid plans, Kit Creator costs $39/month for 1,000 subscribers compared to GetResponse Starter at $19/month. Kit is more expensive on paper, but you get unlimited automation workflows, built-in digital product sales (with a 3.5% + $0.30 transaction fee), paid newsletter subscriptions, and access to the Creator Network for cross-promotion. Kit’s ~15-20 email templates are intentionally minimal and text-focused — if you need rich visual email designs, this is not your tool.
Key advantages over GetResponse:
- Free plan supports 10,000 subscribers (GetResponse: 500)
- Built-in commerce: sell digital products, paid newsletters, accept tips
- Creator Network for cross-promotion with other creators
- Simpler tagging system designed for content creators
Where GetResponse still wins:
- Webinars and course creator tools (Kit has neither)
- Much richer email template library and visual editor
- Cheaper at 1,000 subscribers ($19/mo vs $39/mo)
- More advanced automation on Marketer plan ($59/mo) with behavioral segmentation
4. Brevo — Best for Multi-Channel Marketing
Best for: Businesses that need email, SMS, WhatsApp, CRM, and live chat from a single platform
Starting price: $9/month for 5,000 emails/month and 500 contacts (Starter plan)
Brevo (formerly Sendinblue) takes a fundamentally different approach to pricing: you pay by email volume, not subscriber count. This makes it the cheapest option on this list for businesses with large contact lists but moderate sending frequency. (Read our full Brevo review for an in-depth look.)
At $9/month, the Brevo Starter plan gives you 5,000 emails/month with up to 500 contacts — less than half the price of GetResponse Starter ($19/month). And the free plan is remarkably generous: 300 emails/day (roughly 9,000/month), up to 100,000 stored contacts, basic automation, and a built-in CRM. GetResponse’s free plan caps at 500 contacts with no automation.
Where Brevo really differentiates from GetResponse is multi-channel capabilities. Brevo includes built-in SMS marketing, WhatsApp campaigns (Professional plan), live chat, chatbot, web push notifications, and even VoIP phone — all from a single dashboard. GetResponse locks SMS behind the Enterprise tier and has no WhatsApp, live chat, or phone features. The downside: Brevo’s automation is limited on Starter and Standard plans, A/B testing requires the Standard plan ($18/month), and the mandatory Brevo branding on free/Starter plans costs an extra ~$10/month add-on to remove.
Key advantages over GetResponse:
- Volume-based pricing starts at just $9/month (vs $19/month)
- Free plan stores 100,000 contacts (GetResponse: 500)
- Built-in SMS, WhatsApp, live chat, chatbot, and VoIP
- Built-in CRM on all plans including free
Where GetResponse still wins:
- Unlimited email sends on all paid plans (Brevo caps at your purchased volume)
- Better automation workflow builder with more flexibility
- Built-in webinars and course creator
- No branding removal surcharge on paid plans
5. Mailchimp — Most Popular Option
Best for: Beginners who want a recognizable brand with a gentle learning curve and broad template library
Starting price: $13/month for 500 contacts (Essentials plan); $20/month for Standard
Mailchimp is the name most people think of when they hear “email marketing.” With 14 million+ users, 260+ email templates, and 300+ integrations, it’s the default choice for small businesses. But default doesn’t always mean best value — especially in 2026.
The Essentials plan starts at $13/month for 500 contacts with 5,000 email sends/month. That’s cheaper than GetResponse Starter ($19/month for 1,000 contacts), but Mailchimp’s contact tiers scale aggressively: $110/month at 10,000 contacts versus GetResponse’s $79/month. And here’s the critical difference: Mailchimp bills for all contacts including unsubscribed and non-subscribed. Duplicates across audiences also count separately. GetResponse only bills for active subscribers.
Mailchimp’s free plan has been gutted repeatedly. As of January 2026, it’s down to 250 contacts, 500 emails/month, and no automation (Customer Journey Builder was removed from the free plan in June 2025). GetResponse’s free plan at least gives you 500 contacts and 2,500 emails. Where Mailchimp shines is its template library (260+), ease of use for simple campaigns, and the sheer breadth of integrations (300+). The Standard plan ($20/month) unlocks multi-step automation and send-time optimization, which competes well with GetResponse Marketer at nearly one-third the price.
Key advantages over GetResponse:
- 260+ email templates (GetResponse has fewer)
- 300+ integrations vs GetResponse’s 170+
- Multi-step automation on Standard plan ($20/mo) vs GetResponse’s $59/mo Marketer plan
- Largest user community and broadest third-party support
Where GetResponse still wins:
- More generous free plan (500 contacts vs 250; 2,500 emails vs 500)
- Unlimited email sends on all paid plans (Mailchimp caps at 10-12x contacts)
- Does not charge for unsubscribed contacts
- Webinars, course creator, and conversion funnels (Mailchimp has none)
- Cheaper at scale ($79/mo at 10K vs Mailchimp’s $110/mo Essentials)
6. AWeber — Best for Customer Support
Best for: Small businesses that value accessible, human support on every plan — including free
Starting price: $15/month for 500 subscribers (Lite plan); $25/month for 1,000 subscribers
AWeber’s biggest differentiator is something most platforms charge extra for or don’t offer at all: 24/7 live chat and email support on every plan, including the free tier, plus phone support 8 AM–8 PM ET. If you’ve been frustrated by GetResponse’s support (no phone support below Enterprise, no 24/7 support on the free plan), AWeber is a breath of fresh air.
The Lite plan at $15/month for 500 subscribers gives you 5,000 email sends/month with 3 automation workflows and 3 landing pages. At 1,000 subscribers, AWeber Lite costs $25/month versus GetResponse Starter’s $19/month — so it’s pricier at this tier. But AWeber includes 600+ email templates (one of the largest libraries available), the unique Smart Designer feature (paste your URL and it auto-generates branded templates), and free migration service within 5 business days.
The free plan offers 500 subscribers, 3,000 emails/month, 1 automation workflow, web push notifications, and full 24/7 support. GetResponse’s free plan has slightly fewer emails (2,500/month) and no automation after the trial period. AWeber’s Plus plan ($30/month for 500 subs) unlocks unlimited automations, A/B testing, and advanced analytics — but the pricing at scale is unverified for Plus tier above 500 subscribers. AWeber lacks webinars, a built-in CRM, and SMS marketing.
Key advantages over GetResponse:
- 24/7 live chat and email support on ALL plans including free; phone 8 AM–8 PM ET (GetResponse: Enterprise only)
- 600+ email templates vs GetResponse’s smaller library
- Smart Designer auto-generates branded templates from your website URL
- Free migration service (5 business days)
Where GetResponse still wins:
- Cheaper at 1,000 subscribers ($19/mo vs $25/mo)
- Unlimited email sends on paid plans (AWeber caps at 10-12x subscribers)
- Webinars, course creator, and conversion funnels
- More advanced automation and segmentation on Marketer plan
7. Klaviyo — Best for Ecommerce
Best for: Shopify and ecommerce stores that need deep product integration and predictive analytics
Starting price: $30/month for 501-1,000 active profiles (Email plan); free plan for up to 250 profiles
If you’re running an ecommerce store — especially on Shopify — Klaviyo is the platform built specifically for you. It offers predictive analytics including customer lifetime value (CLV) scoring, churn risk prediction, and predicted next order date — features no other tool on this list matches.
Klaviyo’s Email plan costs $30/month for up to 1,000 active profiles with 10,000 email sends. That’s higher than GetResponse Starter ($19/month), and unlike most platforms, Klaviyo offers no annual billing discount. At 5,000 profiles, Klaviyo hits $100/month versus GetResponse’s $54/month — the gap is significant. But what you get for the price is unmatched ecommerce depth: native Shopify integration (recommended by Shopify Plus), deep product and order data syncing, AI-powered product recommendations, and 350+ integrations spanning loyalty, reviews, helpdesk, and shipping platforms.
Klaviyo’s free plan is limited (250 active profiles, 500 emails/month) but includes all core features — segmentation, automation flows, A/B testing, and predictive analytics. This is more feature-rich than GetResponse’s free plan, despite the smaller contact limit. The main drawback: Klaviyo has no landing page builder, no website builder, no webinars, and no CRM (though its Customer Data Platform functions similarly for ecommerce). If you’re not running an ecommerce store, Klaviyo’s premium pricing is hard to justify.
Key advantages over GetResponse:
- Best-in-class ecommerce integration (Shopify Plus recommended partner)
- Predictive analytics: CLV, churn risk, next order date (GetResponse has none)
- AI-powered product recommendations in emails
- 350+ integrations with ecommerce ecosystem (loyalty, reviews, shipping)
Where GetResponse still wins:
- Significantly cheaper ($19/mo vs $30/mo at 1,000 contacts; $54/mo vs $100/mo at 5,000)
- Landing page builder, website builder, and conversion funnels
- Built-in webinars and course creator
- Annual billing discounts (18% off — Klaviyo has no annual option)
8. Constant Contact — Best for Events & Nonprofits
Best for: Organizations that run events, nonprofits that need discounts, and teams that want phone support
Starting price: $12/month for 500 contacts (Lite plan); no free plan (14-day trial only)
Constant Contact fills a niche that GetResponse doesn’t address at all: built-in event management. If your business runs workshops, webinars (through events, not the built-in webinar hosting that GetResponse offers), fundraisers, or community events, Constant Contact’s RSVP management, registration pages, invitations, and automated reminders are genuinely useful — and included on all plans.
The Lite plan at $12/month for 500 contacts is cheaper than GetResponse Starter ($19/month for 1,000 contacts), but the feature set is more basic — no A/B testing, limited automation, and only 10x contact email send limits versus GetResponse’s unlimited sends. At 1,000 contacts, Constant Contact Lite jumps to $33/month, making it more expensive than GetResponse. The Standard plan at $35/month for 500 contacts includes automated email series, A/B testing (subject line), and ecommerce integrations.
Nonprofits get a meaningful discount: 20% off with 6-month prepay or 30% off with 12-month prepay on Standard and Premium plans. Phone and chat support is available on all plans. Where Constant Contact falls short: its automation capabilities trail both GetResponse and most other tools on this list, there’s no free plan (just a 14-day trial), the email templates can feel dated, and pricing escalates quickly with contact count. Constant Contact is a solid choice for its specific niches but not a general GetResponse replacement for most users.
Key advantages over GetResponse:
- Built-in event management with RSVP, registration, and reminders
- Nonprofit discounts up to 30% off (GetResponse has no nonprofit pricing)
- Phone support on all plans (GetResponse: Enterprise only)
- Facebook and Google Ads integration on Standard plan
Where GetResponse still wins:
- Unlimited email sends on all paid plans (Constant Contact caps at 10-24x contacts)
- Better automation with more advanced workflows
- Free plan available (Constant Contact has none)
- Built-in webinars and course creator
- Cheaper at 1,000+ contacts ($19/mo vs $33/mo CC Lite)
How to Choose the Right GetResponse Alternative
The right alternative depends on what drove you away from GetResponse. Here’s a quick decision framework:
If your main issue is pricing: Go with MailerLite ($10/mo for 500 subs) or Brevo ($9/mo for 5,000 emails). Both are dramatically cheaper than GetResponse and include automation on lower tiers.
If you need better automation: ActiveCampaign is the clear winner with 750+ automation templates and 135+ triggers. The Plus plan at $49/month (annual) offers unlimited automation actions — better than anything GetResponse provides at any price point.
If you’re a creator or blogger: Kit gives you 10,000 free subscribers, built-in digital product sales, and a Creator Network for growth. The text-focused approach means higher deliverability for newsletter-style content. See our best email marketing for creators guide for more picks.
If you need multi-channel (email + SMS + chat): Brevo is the only platform here with email, SMS, WhatsApp, live chat, chatbot, and CRM built into one tool. GetResponse locks SMS behind Enterprise pricing.
If you run an ecommerce store: Klaviyo is purpose-built for ecommerce with predictive analytics and deep Shopify integration. It’s more expensive but the revenue attribution and product recommendation features pay for themselves.
If you value human support: AWeber offers 24/7 live chat and email support on every plan including free, plus phone support 8 AM–8 PM ET. No other platform matches this level of support accessibility. For a head-to-head, see our AWeber vs GetResponse comparison.
If you run events or are a nonprofit: Constant Contact has built-in event management and nonprofit discounts up to 30% off.
If you just want something popular and simple: Mailchimp has the largest user base and most third-party integrations, but be aware of the shrinking free plan and billing for unsubscribed contacts. See our GetResponse vs Mailchimp comparison for a detailed breakdown.
Related Content
- AWeber vs GetResponse: Full Comparison — simplicity vs marketing depth
- GetResponse vs Mailchimp: Full Comparison — automation and webinar differences
- Kit vs Mailchimp: Full Comparison — creator tools vs all-purpose marketing hub
- Brevo vs Kit: Full Comparison — multi-channel suite vs creator-first platform
- Brevo vs ActiveCampaign: Full Comparison — budget power vs automation king
- Brevo vs MailerLite: Full Comparison — two affordable email platforms head-to-head
- Best Email Marketing for Creators 2026 — full field comparison
- In-depth reviews: MailerLite Review 2026 | Brevo Review 2026
- Explore alternatives: AWeber Alternatives | Brevo Alternatives
Last updated: March 2026. We regularly update this content — if something has changed, let us know.